A Letter to Small Business Owners

Hello,

At CustomBit, we help small businesses and manufacturers improve how they work—by bringing a fresh, outside view to their processes and by building lightweight digital tools that adapt to the business instead of forcing the business to adapt to the tool.

Many companies grow around Excel sheets and ad-hoc processes. They work—barely—but at the cost of duplicated effort, bottlenecks, and hidden inefficiencies. Big software vendors rarely cater to these businesses—and when they do, the prices are out of reach or the solutions are so rigid that the company must bend to the software. That’s backwards.

CustomBit starts with consulting. As outsiders, we can ask the simple questions insiders often avoid: “Why do we do it this way?” or “What happens if we drop this step?” That conversation alone brings clarity and surfaces bottlenecks that have gone unnoticed for years. From there, we either reshape the process itself or build a digital tool that supports the new way of working.

On the software side, CustomBit provides a flexible system that evolves to your needs: for some clients that means customer management, preparing quotes, and tracking invoices. For others it’s inventory tracking, staff scheduling, or automating routine reports. Every project is bespoke—yet each becomes a blueprint that helps other firms in the same industry. Over time, this creates a library of industry know-how that makes future projects faster and more affordable.

Our business model is simple and fair. A small pay-as-you-go subscription, and when needed, a modest customization fee. The goal isn’t to chase one-off projects, but to build lasting partnerships with businesses that value listening and adaptation. With just 100 loyal customers, CustomBit is fully sustainable and can grow with its own team.

What sets CustomBit apart isn’t just the tech—it’s the approach: we question, we simplify, and then we build tools around the people who use them every day. That builds trust, efficiency, and a foundation for growth.

If you recognize your challenges here—too many spreadsheets, rigid tools, processes that “sort of work”—we can probably do great work together.

With respect,
The CustomBit Team